Rebrand, technical SEO and local visibility for Pest Paparazzi
- Rebranding
- Technical SEO
- Local business schema
- Google Business Profile optimisation
- Social media management
Problem
Pest Paparazzi is a Perth pest control business with an existing website. It needed ongoing help staying visible to local customers across social media, Google and search.
Strategy
Rather than rebuild the site from scratch, rebrand it to the client's own brand specification, fix what was holding it back technically, and manage the channels customers use to find and check a local pest controller.
Implementation
WiTEDS rebranded the existing website to the client's own brand specification, carried out technical SEO fixes and added local business schema. WiTEDS also optimises and manages the Google Business Profile and the social media channels. The original website was not designed or built by WiTEDS.
Technology
The client's existing WordPress website, local business structured data, Google Business Profile, Google Site Kit, and the business's social media channels.
Business result
Pest Paparazzi's website carries its current branding and local structured data, and its Google Business Profile and social media are actively managed as an ongoing service rather than left to a one-off project.
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